What You Should Know About Listing Agents

Dated: 02/05/2019

Views: 170

If you're getting ready to sell your home, finding a listing agent should be at the top of your to-do list. 

Here's a primer on what a listing agent does, how the agent makes or breaks your sale, and how to find the right agent for you.

Listing agents help you price your home

How much is your home worthImage title? That's a hard question to answer. Listing agents have many duties and responsibilities, but at the top of the list is to properly price your home.

Price your home too low, and you could lose out on a lot of money. Price it too high, however, and the picture isn't pretty either. While it may be tempting to work with an agent who says he can fetch a fortune for your home, overpricing may mean your home languishes on the market for months or even years—making buyers wonder if something's wrong with your home and lowball you anyway.

To do this, a listing agent will analyze the sales prices of comparable homes, or "comps," in your area to see where yours should fit in, and advise you accordingly.

Listing agents help you sell your home

After you determine an asking price, a listing agent should provide you with a comprehensive marketing plan detailing how she'll get your property sold. This plan should include the following:

  • Recommendations for home improvements or home staging, if necessary. 

  • Taking photos or hiring a photographer who will be able to highlight your home's best features.

  • Adding your home to the multiple listing service, where home buyers and their agents can view your property and decide if they'd like to come visit for a closer look.

  • Advertising and holding open houses.

  • Coordinating showings with prospective buyers.

Listings agents negotiate with buyersImage title

Once you get an offer on your home, it's the listing agent's job to present it to you and advise if any haggling needs to be done. A listing agent might be able to negotiate with the buyers and bring that price up to a decent level.

Choose a listing agent

Don't just move forward with the first agent you meet. Choose at least a few and ask them some questions to assess whether they're right for you.

Here are some questions to ask a prospective listing agent:

  • How many homes have you sold in this area, and how long did it take?

  • In what price range do you sell most of your homes?

  • Do you have advice for me about the condition of my home, and what could be improved to glean a higher sales price?

  • What is your marketing plan?

  • Can you recommend contractors, photographers, moving companies, etc.?

  • Is this your full-time job? (A part-time agent is not a problem, but you will want to gauge her availability during off-hours.)

  • How often will you touch base with me?

  • Are you planning any vacations, and if so, who will back you up?


El Paso TX and Las Cruces NM Homes for Sale 
Luis F Navarro and Ana Maria Navarro Team, Real Estate agents in Exit West Realty El Paso TX. Luis specializes in commercial and residencial properties in El Paso TX and Ana Maria Navarro with license also in New Mexico specializing in Las Cruces, Anthony, Santa Teresa, Sunland Park. Whether you are searching for your personal residence, an income or commercial property, or you are introducing your home to the marketplace; our team can help make your real estate dream a reality. We are bilingual and can help you find the property of your needs either in English or Spanish. If you have any questions regarding El Paso TX, Anthony, Santa Teresa, Las Crues,Vado NM Homes for Sale call us today. Luis F Navarro (915) 731-4545 and Ana Maria Navarro (915) 820-8484 

Click here to visit to search homes in El Paso, Tx. 

Find your dream home today.

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Luis F Navarro

Biography Luis Fernando Navarro Biography Luis was born in Chihuahua, Mexico and came to the United States in 1970 to attend UTEP to study Business Administration. For more than 22 years he sta....

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